[all images via The Shops at Target Lookbook]
As if all of their recent designer collaborations were not enough, Target is thrilled to announce the launch of their newest partnership, The Shops at Target, beginning on May 6th. The new program has Target working directly with shop owners of specialty stores and local boutiques across the country to create affordable, limited edition collections for shoppers. Think small shop set-ups inside a megastore that has anything that you would possibly need, all at a good value.
[Colorblock Cardigan $32.99, Floral Print Bikini Top and Bottom $22.99 each, Cap-Toe Wedges $29.99, Belted Dress in Flamenco Print (exclusive to Target.com), $42.99]
[Striped Hats in Navy and Coral, $19.99 each]
See images above from The Webster at Target Collection‘s Lookbook, just one of the many alliances recently formed. The Webster owner, Laure Heriard, co-created apparel and accessories for men, women and baby that maintains an art-deco “Miami vibe” that the boutique is so well known for. Ranging in price from $7.99 -$49.99, the collection will be available at all Target stores and Target.com on May 6th. The first flight of shops will include The Webster, The Candy Store, Cos Bar, Polka Dog Bakery, and Privet House.
Check out this YouTube video for more information regarding this innovative endeavor!
-Alana Quagliariello
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How exciting to hear that Target is sharing the love with local boutiques! I know I find the best pieces at bouqiues because they’re rare. I can’t wait to check this out at Target!