Pulling from her background in both luxury and contemporary design, Joy Cioci’s goal is to always create modern apparel with luxurious detailing. The effortless wear of the clothing does not speak to the intimate thought process behind the vision. The SS12 collection felt fun and youthful in its colorful majesty (blue, red-orange, chartreuse, and white). Day dresses in cotton and silk were paired with wide, brimmed floppy hats. Lace popped up in blouses, yet leather arrived on shorts and pleated pants. For me, however, the showstopper was the cotton black crochet lace blouse paired with the silk chiffon black and white motion stripe print maxi skirt. Cioci’s goal is to design with love, and it’s hard not to be smitten with her aesthetic.