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how to start a fashion blog

December 2, 2011

7 Tips for Starting Your Own Fashion Blog (LollieShopping Guest Post)

by Julia DiNardo

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Guest Post from our friends at LollieShopping:

Just because I’ve been blogging for the past four years doesn’t mean I consider myself an expert at it. And while I have a communications degree and about 15 years of experience in marketing, I’ve never felt as though I have the necessary expertise to mentor others and dole out advice on starting a fashion blog. However, I am often asked just that – “How do I start my own fashion blog?” I’m not sure I have all the answers, but what I can do is tell you my fashion blogging story and hope you’ll find some helpful tips to get you started on your journey.

1. Know your intention and establish your direction before you begin. Originally, I began my blog as a way to communicate to my friends who were constantly emailing me: “Where can I get a pencil skirt for under $60,” “What do you think about clogs,” “What’s the one fall trend I have to buy now?” So in the beginning, Lollie Shopping was a hobby, and as such I relied on the free blogging platforms Blogger and later OnSugar to host my blog. Because it was “just for fun,” I didn’t think it necessary to buy a URL, sign up with a web hosting service and learn WordPress. Of course, I eventually did all that, because I believe you should….

Fascinated by what  Laura has to say, and want to know the other six tips?  Click here to read on….

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