Situated in Harlem, Rocky Coulbourne‘s designs echo the street-style aesthetic, reminiscent of American Apparel. He established Coulbourne+ in 2007 and draws his inspiration from the multifaceted sense of diversity in New York, acknowledging the array of ethnicities, religions, lifestyles, and fashion. The simple aesthetic of his spring collection is a reaction to the hordes of messages thrown at us by modern media and conveys one image at a time, letting the “+” imply the rest. His Spring 2010 Preview, held in a make-shift artist loft, was dec0rated with caution tape and a mobile clothing rack. The line features graphic t-shirts, distressed denim, cozy cardigans and swimwear which was admired by the press. Shop his collection here and follow the brand as it evolves.