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Zappos

June 3, 2011

The Marc Jacobs Mouse Jelly Flat

by Julia DiNardo

I’m not going to lie: these Marc Jacobs Mouse Jelly Flats, from Zappos.com are THE most adorable shoes that I have in my closet.  Available in four colors at $135 a pair, I love them in “ocean,” however am all about the subtlety of this style that can only happen in black. Plus, check out that cute little curly tail on the back – great touch!

-Julia DiNardo

April 19, 2009

The Zappos Real Time Shoe Map – Helping to Identify U.S. Cities with the Most Style

by fashionpulse

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I recently heard about the Zappos Real Time Shoe Map , and thought I’d share this  interestesting new tool that melds technology with fashion choices. The Zappos map tracks in real time items from Zappos.com are being purchased and from where via a pop up over the city with an image of the product purchased. Invasive? Not really. A helpful marketing tool? Possibly. Of course, if you like what you see, you can just click on the image and it’ll take you to the Zappos.com page so that you can buy it too. Of course there’s the occasional apparel item that pops up, but the site is primarily a footwear merchant. I watched the map for about 10 minutes, and it seemed that from the styles that it indicated there were a lot of 40-something, more suburban Moms buying shoes at the moment. Unfortunately, a lot of hideous white chunky sneakers were being purchased, along with some relatively dated mule and loafer styles. It’s definitely a cool concept, and I’d love to see other sites, like Nordstrom.com or Amazon.com adapt a similar mapping strategy.

-Julia DiNardo

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December 4, 2008

Fashion Pulse Stylist: Get the Snow Goddess Look!

by fashionpulse

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The cold weather is here to stay, and we admit that we’re prone to resorting to Uggs and a bulky ski jacket to brave the blistering New York City winter. However, just because the weather is frightful doesn’t mean that you have to look that way too! Plus, with all of the holiday parties you’ll be sure to snag invites to, you’ll have to be prepared to look your best from the moment you walk in the door. Luckily, Fashion Pulse Stylist is here to help! We’ll tell you what to wear so you’ll look more like a snow goddess than a bundled up Eskimo!

The central feature of this look is most definitely the coat. The other pieces should be built to compliment this crucial item. A white or cream coat is chic and feminine, and will give the look a decidedly pristine finish. We love the wide collar and flair of this wool blend Kenneth Cole Reaction Coat, $159.99 (originally $280) at Bluefly.com. What better way to contrast the white coat than with Lipstick Red Leather Gloves from Mulberry (about $200)? We think the bows on the gloves are the perfect touch for this dainty look.

The fashion flair of the second half of the coat is just asking to be paired with a skirt or dress underneath. The metallic surface and tulle underlay of the Izzy Skirt, $38.50 at dELiA’s, is a great holiday look, and should be layered over a simple tank like this American Apparel Tri-Blend Racerback Tank ($19) in Athletic Grey. Next, add this Sequined Embellished Cardigan, $36, from Forever 21. The bow belt and black sequins will make you look more appealing than an actual present!

Of course you’ll need tights that will keep your legs super-warm. We recommend these Marled Sweater Crochet Tights, $18 from Urban Outfitters. For boots, there’s nothing that combines durability and style as well as Frye boots. These Elizabeth Wings Boots, $648 from TheFryeCompany.com, will keep your feet dry in any winter condition that the weather may throw at you, but still look very sophisticated. For an inexpensive shoe, check out these Etienne Aigner Venezia Boots, $178.50 at Zappos.com.

Now for your crown — ear muffs! These white and fluffy Juicy Couture Luxe Fur Earmuffs, $95, are certainly fit for a snow goddess like yourself!

–Sarah Ferguson

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