SS12

May 10, 2012

KORE – Sophia Kokosalaki by ASOS

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[KORE Cross Halter Tie Dress]

[KORE Self Stripe Shift Dress]

For Spring/Summer 2012, the London based Greek designer Sophia Kokosalaki drew on her heritage to craft an ethically conscious collection, available exclusively at ASOS.com. The lineup gives life to a certain pure sensuality, while maintaining a youthful feel.

Even more inspiring, the brand’s pivotal focus is the empowerment of young women via social responsibility. This ethical commitment is established in a long-term relationship with a community cooperative workshop in Sri Lanka, where all of the hand crafted lace trim is produced, providing a consistent income for the all-female local team.

[KORE Self Stripe Star Tunic]

[KORE Washed Silk Pants]

You’re sure to swoon over the stunning drapery and the hand-crafted lace folded in and out of each design. The power orange halter dress is simply divine (we can’t get enough of this color this season), and also the silk pants feel fresh and visionary. Retailing from $110-$900, Sophia Kokosalaki hopes KORE will reach a broader audience, yet maintain her artistic, cultured aesthetic.

-Alana Quagliariello

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May 3, 2012

The Launch of ASOS Africa

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[Floral Kanga Bra Top, $45.45]

[Collarless Shirt, $69.08 and Small Geo Print Shorts, $63.63]

Has a drab, all- black wardrobe got you down? Add some splashes of color and sustainability to your wardrobe with the launch of ASOS Africa. The new collection of acid-brights, zebra, and giraffe print separates will encourage excursions to another world, even if it is just heading to another day at the office (or at school).

[Zebra Midi Shirt Dress, $90.90]

[Small Geo Print Sleeveless Jacket, $81.81]

The Kenyan made designs are attracting fashion adventurers for Spring/Summer 2012, with our absolute favorites being the crop tops, knicker shorts and striped parka. The 21 women’s styles retail from $45.45-$136.34 and are now available here at ASOS.com!

What’s more, ASOS Africa has pledged a portion from every purchase to benefit local communities in East Africa. We can all be ambassadors of sustainable style.

-Alana Quagliariello

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March 23, 2012

Aldo RISE: Designer Collaborations for SS12

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Faster by Mark Fast “Cregger”

JW Anderson “Weatherbee”

Aldo RISE, the latest collaboration endeavor between Aldo and innovative, fresh design talent, is an ascent into fashion-forward footwear for Spring 2012.

Meet the designers working with Aldo to turn their visions into being, a deed designers only dream of: JW Anderson, Faster by Mark Fast, Christian Cota, Cushnie Et Ochs, Libertine, and Preen.

The name of the game is presence, as each designer creates a unique look all their own. For instance, the stiletto makes a sharp comeback with JW Anderson’s Weatherbee ($155), an unbeatable look for a night out on the town. While, Mark Fast’s platform Cregger pump ($155), available in both patent and suede, is both sexy and bright, standing out in an entirely different way.

Libertine “Allor“

Preen “Paider”

Libertine’s printed wedge Allor platform ($155) is the love child of rebellion and practicality, an ideal look with spring’s fantastic dresses, skirts and shorts. Or try Preen’s color blocked Paider heels ($155) to transition you from the office to date night. Romantic and feminine, these are spot-on  with spring’s pastel trend craze.

To shop, click here. Each designer certainly “rises” to the occasion!

For more information, check out http://www.facebook.com/ALDO or aldorise.tumblr.com.

-Alana Quagliariello

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February 16, 2012

Dana Maxx for SS12: A Female Powerhouse

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[Bianca “Aldana” Halter Dress, $340]

It’s not every day that one gets to sit down to a one-on-one with a strong, innovative female designer and pick her effortlessly cool brain. Lucky for us at FPD, we had the opportunity to meet Dana-Maxx Pomerantz, a recent winner of Polyvore and FIT’s Emerging Designer Series Contest. The contemporary ready-to-wear designer understands fearless fashion and the feeling of certainty that jibes when clothing is simply put, meticulously you.

[Zoey “Casp” Dress, $340]

[Claudia “Sarria” Blouse, $210, Olivia “Tasso” Skirt, $330]

Dana-Maxx’s Spring 2012 collection was inspired by Barcelona, a city known for its individuality and its unabridged physical beauty. She combined architecture and striking “juicy, yummy” colors to create a line as full of history and cultural descent as the city itself.

With a strong focus on day dresses and other no bother pieces, the brand fills a (serious) void for women’s easy, citified workwear. Architectural necklines and geometric shapes give strength to an otherwise relaxed collection.

[James “Lepant” Dress, $340]

“I love designing clothing that let women feel strong, vibrant and fearless in when they wear the clothing,” the designer explains. “Also, this sort of no fuss attitude; women want a lot of bang for their buck today…. (they want) easy, effortless pieces that are unique but can transition into various seasons.”

Here’s to clothing you’ll feel strong and individual in, and to a woman who gets it, and delivers it!

Shop the Dana-Maxx label online or find a store that carries the line in your city. Dresses and separates retail from $98-$425 while accessories go for $58-$100.

-Alana Quagliariello

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