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rose quartz and serenity

January 30, 2017

How to Wear 2017’s Color of the Year: Greenery

by Rachael Comeau

Balenciaga Spring 2017 Ready to Wear

[Balenciaga Spring 2017 Ready to Wear; image via Vogue.com]

Gucci Spring 2017 Ready to Wear

[Gucci Spring 2017 Ready to Wear; image via Vogue.com]

Valentino Spring 2017 Ready to Wear

[Valentino Spring 2017 Ready to Wear; image via Vogue.com]

Topshop Razzmatazz Facet Mules

[Topshop Razzmatazz Facet Mules, $92, available at topshop.com]

Burberry Small Banner Leather Tote in Pale Pistachio Green

[Burberry Small Banner Leather Tote in Pale Pistachio Green, $1,395, available at nordstrom.com]

Ray-Ban Wayfarer Liteforce Sunglasses

[Ray-Ban Wayfarer Liteforce Sunglasses, $185, available at ray-ban.com]

H&M Rhinestone Earrings

[H&M Rhinestone Earrings, $24.99, available at hm.com]

NYX Cosmetics Vivid Brights Creme Eye Color in True Green

[NYX Cosmetics Vivid Brights Creme Eye Color in True Green, $10, available at nyxcosmetics.com]

MakeUpForEver Artist Rouge Creme Lipstick in Peacock Green

[MakeUpForEver Artist Rouge Creme Lipstick in Peacock Green, $22, available at makeupforever.com]

Chanel Chance Eau Fraiche Fragrance

[Chanel Chance Eau Fraiche Fragrance, $125, available at chanel.com]

Sephora Green Tea Eye Mask

[Sephora Green Tea Eye Mask, $5, available at sephora.com]

Butter London + Pantone Nail Polish in Greenery

[Butter London + Pantone Nail Polish in Greenery, $10, available at butterlondon.com]

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This past December, Pantone, the global authority of color trend information, debuted its newest color of the year: Greenery. Each color of the year choice is a symbolic representation of what is predicted to occur in global culture that year, and usually influences fashion, beauty, architecture, technology, food, and travel. Last year came with the release of not one, but two colors of the year, Rose Quartz and Serenity, a pale pink and pastel blue respectively. The pairing was meant to represent the recent blur of of gender norms in terms of fashion and everyday life, coinciding with gender equality movements around the world. The last time we saw a shade similar to this year was 2013’s color choice of Emerald, which was chosen to symbolize elegance and luxury.

Referred to as “nature’s neutral,” this years yellow-green tone carries the lightheartedness of the first days of spring, representing new beginnings, and a refreshing, revitalizing mood. Arriving in the midst of major changes to the social and political landscapes, Pantone wanted to evoke hopefulness, rebirth, and rejuvenation. Although the idea of “going green” is not a revolutionary one for 2017, the color also symbolizes a growing movement to protect nature amidst the ongoing fight against climate change.

Greenery has already made an appearance on several Spring 2017 Ready to Wear runways, like Gucci, Balenciaga, and Valentino. Although this shade may seem hard to wear, new arrivals in the beauty, accessories, and fashion industries are proving the tone to be easily wearable for anyone. Butter London released a nail polish to commemorate the newest color of the year, and cosmetics brands like NYX, MakeUpForEver, and Sephora all carry easy-to-use products in the green hue. In the accessories department, check out Ray-Ban’s Wayfarer Lightforce sunglasses in green and Burberry’s Small Banner Leather Tote in pale pistachio green. Surprisingly, Greenery can be easily paired with a wide variety of color combinations; try pairing the green tone with last year’s colors of pale pink and blue for a more bold look, or with neutral tones of beige, gold-browns, and cream for a more subtle pop.

Click through the slideshow above to see our other top picks for beauty and accessories in Pantone’s newest color of the year choice.

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