August 20, 2012
by Julia DiNardo
I finally gave the new, limited edition Maybelline Great Lash Colors a whirl, and loved the four color options and subtlety of the shades. I tested all four — Go Go Green, Blink of Blue, Totally Teal, Pop of Purple (available at drug and mass retailers nationwide for $6.40 each the month of August only), and love that you can get just a flash of color, or build up your application for a bolder look. The colors can compliment one’s eye color but also add a great runway-worthy look and a bit of variety to your makeup routine– keep your shadow neutral in a taupe, beige, or cream and up the color ante with mascara.
Stay tuned for a GIVEAWAY to win your own Maybelline Great Lash Limited Edition Color Mascara, starting tomorrow!
-Julia DiNardo
December 31, 2010
by Julia DiNardo
Although Maybelline does many things exceptionally well, mascara is really at the root of the company, being the first product it ever created. The latest offering, One by One Volum’ Express, debuts four years of research in the making, spawning “The Last Catcher,” an elastomer brush that catches, coats, and declumps each individual lash. After giving the new mascara a test run, the tapered shape of the brush left me certainly clump free, with lash definition, opposed to one long, fanned lash look. The Maybelline One by One Volum’ Expres hits shelves this January 2011, with options in three washable and two waterproof shades.
Available at Target, and other beauty and drugstore chains nationwide.
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