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jones new york

July 20, 2009

Lloyd Boston & Jones New York

by Julia DiNardo

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GetAttachmentI recently attended a holiday and fall/winter preview of the new Jones New York line with the ever-charming style guru Lloyd Boston. Lloyd, the brand’s new “style guy”, guided us through the collection, giving styling advice and detailed information about the construction and relevance of the looks in a variety of settings, from work to play. The brand has also extended its demographic to be more multi-generational, which in my house, is par for the course– my Mom loves to steal my clothes, while I go for her bags and accessories! He emphasized that it is all in the way that one styles the pieces to really interpret and make the look one’s one (very true). For me, I’d like to add some funky chunky jewelry and patent leather heels to some of the looks for my own personal touch. A few looks that stood out as the most practical and versatile were a rich chocolate long sweater dress along with several jewel-toned blouses that are sure to spice up the office attire in colder months and easily transition to a post-work fashion event. Keep your eyes peeled for the more youthful side of Jones New York, hitting major retailers soon.

~Julia DiNardo

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