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eddie bauer denim

August 7, 2012

Eddie Bauer Does Denim, and Does it RIGHT

by Julia DiNardo

Eddie Bauer recently gave denim a close examination, candidly processed and applied the opinions of about 400 women on their current fits, and overhauled their offerings to cater to three distinct new silhouettes. The Truly Straight, Slightly Curvy, and Curvy (pictured above) is what has resulted, in a bunch of fabulous on-trend colors and silhouettes.

After an Eddie Bauer fit expert took my measurements, I was deemed, as suspected, slightly curvy in a petites length. The new denim felt, and looked, great! As never having worn Eddie Bauer jeans before, I don’t have a base of comparison to the old cuts and styles, but I can tell you these are awesome!

Stay tuned for the arrival of the new denim, all at great price points (under $80), come August 6th. Truly Straight and Slightly Curvy denim is available in Short, Regular, Long, Petite and Tall in sizes 0-20; Curvy denim is available in Short, Regular, Long, Petite and Tall in sizes 2-20 as well as 16W-24W. Shop online at EddieBauer.com or in-store, and let us know what you saw, bought, and loved.

–Julia DiNardo

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is all about shopping smarter via a very carefully curated selection of items reviewed & featured from the fashion & beauty worlds. Founder Julia DiNardo flexes her expert muscles to bring readers the best insider knowledge & exciting news, with a dedicated focus on accessories.

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