March 16, 2016
by Rachael Comeau
NYX Cosmetics (pronounced “nicks”) recently held the grand opening for its first ever East Coast location in Willowbrook, New Jersey, part of the brand’s expansion plans with 20 more openings planned in 2016. NYX hopes to become a staple in every woman’s makeup collection, which no becomes a breeze thanks to products that are both affordable and versatile, covering all the bases from face, eye, and lip products to nail and body additions to round out your beauty look.
Be sure to check out the brand’s signature Butter Lipstick, ($6) which comes in over 30 colors, and feels exactly as it sounds; like a satin texture that glides on like butter. It’s a nice change from a wide swath lipsticks some even quadruple that price, that only seem to cause dryness and lack proper hydration. Another NYX star product is the Wonder Stick, ($12) which allows any level of makeup application expertise to achieve the perfect conceal/contour/highlight combo with ease (much easier to use than powder!). Other favorites include the Makeup Setting Spray in Matte or Dewy ($8), and the Eyebrow Gel ($7).
NYX Cosmetics products can always be purchased online, and stay on the look out for a location opening up by you!
Full Disclosure: Fashion Pulse Daily was given products for editorial consideration.
February 16, 2016
by Rachael Comeau
With Nail Bliss‘ newest product launch, you’ll no longer have to go to the nail salon to splurge on a professional quality gel manicure. The One Step Gel Polish combines the base, color, and top coat, which is followed by curing the manicure with the Professional LED Light. The light is foldable and compact, perfect for traveling and convenience. The polish comes in 12 colors, from subtle to bright, and can last for up to two weeks.
Each set comes complete with manicure sticks and a sample of the Nail Guard 3-in-1 Protective Nail Strips. With the Nail Guard peel off base coat, you can strengthen your natural nails, and easily peel off any manicure in seconds. Each polish color retails at $11, and the Professional LED Light is $40. Both are available now, sold exclusively at Sally Beauty Supply stores until March 31st.
Full Disclosure: Fashion Pulse Daily was given Nail Bliss products for editorial consideration.
February 10, 2016
by Rachael Comeau
Eyewear with a strong fashion component is just as important as function, and Zenni Optical totally gets it. Its newest eyewear lineup, The Metropolitan Collection was inspired by America’s greatest cities and the urban lifestyle found within them, featuring classic eyewear frame styles, remodeled for today’s modern fashion requirements. To further emphasize the style component, fashion designer and artist Timo Weiland served as the creative director for a short film inspired by the new styles.
There are a total of 14 different frames to choose from, all named after influential urban architects, such as Olmsted (Central Park), Wright (Fallingwater), and Stone (Radio City Music Hall). Each style comes in a variety of colors, including neutral tones and vibrant tortoiseshell patterned hues, and is also available as sunglasses.
Zenni Optical prides itself on creating original and fashionable designs, both prescription and non-prescription, at very affordable prices. This collection is no different, with the frames ranging from $10 to $40. All frames in the collection will be available on ZenniOptical.com starting February 22nd.
Full Disclosure: Fashion Pulse Daily was given frames for editorial consideration.
January 31, 2016
by Rachael Comeau
WhoWhatWear’s upcoming collection with Target, inspired mainly by modern street style looks, features a variety of affordable and versatile pieces all under $50. Designed by popular fashion website WhoWhatWear.com founders Hillary Kerr and Katherine Power, the look-book has styles for everyone, whether it’s for the office or a casual day out.
Staple pieces include the Minimal Moto Jacket in Ebony ($44.99), the Taupe Trench Coat ($49.99), and the Slim Boyfriend Jean ($34.99). Perfect-for-spring prints, such as delicate florals, thin stripes, and polka-dots all make an appearance. Crossbody bags in neutral tones begin start at $19.99, skinny scarves are marked at $14.99, with both being ideal for accessorizing any complete look in the collection.
Overall, most styles are effortless and can be easily styled by anyone looking to build their wardrobe at an affordable price. Select styles will be carried in plus sizes, and some pieces will be available exclusively on target.com. The collection will be carried in over 800 Target stores nationwide beginning today, January 31st.
