“A little dab will do you” is certainly the adage that comes to mind when describing how to best use the Aveda Men Pure-Formance™ Grooming Cream. One of a handful of products from the Pure-Formance line, which also includes shampoo, conditioner, grooming clay, and aftershave, the Grooming Cream has an incredibly light, pliable texture with a zesty mint aroma that our Fashion Pulse Man declares as smelling “really fresh and awesome.”
The fragrance includes a combination of aromas that can take on a unisex flare, such as citrus and certified organic essential oils of spearmint, vetiver, and lavender. It works equally well on fine, as well as thick curly (unruly) hair, adds a tiny bit of shine, as well as weightless, effortless hold sans the stickiness of other similar products. Plus, if you really really love it, through Aveda.com you can sign up for a replenishment service that will deliver more Grooming Cream to your door every 30, 45, 60, 75. 90, or 120 days (or you can make a one-time purchase).