[Image via DreamDry.com]

Last week, Rachel Zoe and business partner Robin Moraetes opened the ultimate New York blow dry destination: DreamDry.  Located at 35 West 21st Street in the Flatiron District, all DreamDry hairstylists are trained at the DreamDry Academy, and many of the signature looks offered are based on popular trends seen on the runway and the red-carpet.  Many of these styles include: “The Veronica” retro waves, or “The Farrah” soft loose curls, or “The Audrey” high sleek bun and many more. As soon as you walk through the doors of  ultra modern and sleek interior, you can use an iPad at the door to help you choose your hairstyle, which also includes dry styling (without a wash), a “bring your own hair extensions” option, along with ponytail and braided styles. And you can even use the iPad throughout the appointment to catch up on some fashion reading.  Also available is packages sold in a bundle for extra savings and the DreamDry Dossier loyalty program, which tracks your spending via a point system so that you can work toward complimentary services. Now who wouldn’t want this kind of pampering?  You can easily book your appointment online via this link — happy styling!

[Image via NYTimes.com]

– Katherine Callaghan