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IT Cosmetics confidence ina cream

February 9, 2016

New from IT Cosmetics: Mascara & Moisturizer

by Julia DiNardo

it cosmetics

A perk of the job is certainly being among the first to test a new product when it launches, which was recently the case for two of IT Cosmetics’ new launches: Confidence in a Cream Transforming Moisturizing Super Cream($48), and Superhero Elastic Stretch Volumizing Mascara ($24).  Although the products do boast quite a bit of panache, they deliver on their claims when it comes to hydration and volume.

Upon testing the mascara, my lashes reached new heights and will continue to do so, thanks to the infused collagen, biotin, proteins, and peptides found in the formulation. Not only were my lashes lengthened, but conditioned in the process. I’ve said it before and I’ll say it again; I’m addicted to multi-tasking products!

For Confidence in a Cream, anti-aging is part of the game, and locking the moisture into your skin a key part of its ability to maintain a youthful glow. This formula includes collagen, hyaluronic acid, niacin, peptides, and the moisture-capturing lipids known as ceramides to ensure that skin stays thoroughly hydrated.

As IT Cosmetics’ first moisturizer/cream, extra focus was given to ensure that it protects the skin while readying it for cosmetics to be layered over top. Intrigued? You can shop both of these products righ now at ItCosmetics.com, as well as at Ulta Beauty locations and at Ulta.com.

it cosmetics

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is all about shopping smarter via a very carefully curated selection of items reviewed & featured from the fashion & beauty worlds. Founder Julia DiNardo flexes her expert muscles to bring readers the best insider knowledge & exciting news, with a dedicated focus on accessories.

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