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February 22, 2013

NYFW FALL 2013: Through the Editors Lens, Part II

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a view from mbfashionweek

[The view of main sponsor/waiting area from Mercedes-Benz Fashion Week, from the top of the TRESemmé booth]

I started the feature “NYFW FALL 2013: Through the Editor’s Lens” so that you could come with as I move through fashion week, experiencing what I do visually. Now complete is Part II, and shortly, Part III (the final installment) for the season, which shares my fashion week adventures. Part II  focuses on the cool tech gadgets, combined of course, with cutting edge style, that came in to play throughout the week.

emergency kit

I got sent this fashion week survival kit, which actually came in handy quite often, featuring a sparkly Clava makeup bag, Altoids mints, an Eyebobs eyeglass cloth, more!

an array of COVERGIRL products

covergirl mani cam COVERGIRL nail gloss

At the Style Coalition Influencer Lounge, for the Grammy’s Party, I got “grammy glam”!  I received a gorgeous retro hairstyle via Herbal Essences and my homegirl Natasha Leibel, and an impeccable manicure using the new nail polish line COVERGIRL OutLast Stay Brilliant Nail Gloss in Constant Caribbean.  All decked out, I then took a little ‘twirl’ on the red carpet for the “manicam”!

with jenny from nars

Later that night, I popped over to hang with my friends from NARS Cosmetics at their Grammy-viewing party. I snapped the above pic with Jenny Smith, national makeup artist for the brand, who I adore everything about — look at her cool collar necklaces! 

Continue reading…

September 20, 2012

Fashion and Tech Turns Up Everywhere from Fashion Week to Project Runway

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While watching dozens of shows this month for the Spring 2013 collections, it was hard not to glance across the runway and notice the dozens of raised arms, holding cell phones or iPads, documenting the looks live as they came down the runway. Seconds later, those exact same looks were sent out via Twitter, Instagram, Facebook, or any other of the myriad of social media channel, which meant anyone in the world with access to a smartphone or computer with internet access could see what the select crew of guests at a runway show just witnessed. Amazing right? Even those with front row seats, the best seats in the house, whipped out phones to share their unique experience with the web.

After covering fashion week for nine years, the emergence of new technology has significantly improved what it’s like for me to be organized, have convenient and useful devices, and simplify the steps involved to completing my work and meet deadlines. Continue reading…

May 7, 2012

HP, Alexandre Herchcovitch, and ME

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[All images by AnaPhoto.net]

The lovelies at Style Coalition threw a fabulous launch event that set us all abuzz; an intimate evening with HP’s newest product, and the man behind the most lovely of them all, fashion design phenom Alexandre Herchcovitch. WOW. Inspired by his fall/winter 2012 collection, the special edition notebook PC, HP Pavilion dm1 by Alexandre Herchcovitch was created by the world-renowned Brazilian designer to mimic the lace found in one of his dresses via a gorgeous design displayed on the notebook key deck, key caps (a first ever to have a design on the actual keys!), the mouse, back of the notebook, and a sleeve.

I made a beeline right for Alexandre the moment he walked into the Style Coalition lounge; I really really wanted to talk fashion, and his latest designs for the HP device, but also gush over how awesome he is! Just as I thought, he was cool, charismatic, and incredibly down-to-earth; Alexandre and I talked about his first runway show at New York Fashion Week, and I waxed poetic over what a haunting and memorable event it was (a serpentine runway lined with thousands of real flowers!).

After I “impressed” him with my only word of Portuguese (“obrigado,” which means “thank you”), we went on to discuss the inspiration of his design for the HP Pavilion dm1. He told me that when working on this project, he wanted to treat it just like he would a garment, and that every detail was quite important “You would want to make sure the zipper was in the right place and functioned in a dress, so why not bring the same elements to this notebook design?” he reasoned.  Decorating the keys with the designs was very important to him, and HP got the technology down perfectly to accommodate the artful and delicate lace pattern, which appears in a greenish-gold hue throughout.

Coming in at only 3 and a half pounds with 9.5 hours of battery life, you can own this beautiful yet functional PC in a heartbeat, exclusively sold in the USA at QVC, starting at $629.95.

See here for more pics from the event, as well as some of my favorites below, along with a very special video featuring Alexandre.


November 18, 2008

Typin’ Pretty: Vivienne Tam & Hewlett Packard Team Up!

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tam2

Getty Images

As if an uber-slick Apple laptop wasn’t enough of a fashion statement, we recently discovered that Hewlett Packard has partnered with fashion designer extraordinaire Vivienne Tam to target women specifically for the HP Mini Vivienne Tam Edition laptop in pink and red for $700. The 10.2 inch screen laptop will be available in Tam’s Soho boutique come spring, but get yours early via pre-order and entertain the option of one of the more paired-down color palettes such as black, pink, or silver. Up your laptop fashion quotient with details found on this machine like gold key lettering, a super-convenient two pound weight, and downloadable Tam-designed wallpaper, screen savers and images — fashion-themed of course!