Clothing and psychology will forever be intertwined, so it only makes sense that at the start of a new season to further investigate these connections, placing them under a magnifying glass and bringing out our sartorial desires and what they say about our personalities and needs.
With the help of Dr. Jennifer Baumgartner, renowned psychologist and clothes-ologist, and author of You Are What You Wear: What Your Clothes Reveal About You, I’ve asked a variety of questions based on current trends happening this spring to find out more about the designer influence and customer impact on shopping and consumer behavior. Please read on below for this insightful, fascinating interview, which is made possible by the partnership of T.J.Maxx and Marshalls with Dr. Baumgartner.
FPD: Menswear and womenswear trends have been converging the past few seasons; what do you think that says about shopping personalities and the state of fashion and its effects on the individual?
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