athleta new collection

February 4, 2016

Sneak Peek: Athleta for Summer 2016

by Julia DiNardo

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Feeling confident, supported, comfortable, and stylish is essential to a solid work out free of distractions, no matter if you’re into CrossFit or restorative yoga. I really have Athleta to thank for keeping me motivated while looking and feeling great in my work outs, which have taken quite an upswing in frequency in the past few months. Although yoga is my exercise of choice, I do like switching it up, which means versatility in dressing the part for the occasional swim, cycle, dance, or short burst running or circuit work out is of the essence.

For summer 2016, the brand once again delivers a perfect lineup of pieces designated for each activity, with style at the forefront, yet by no means trumping comfort and functionality. Expect a solid array of gorgeous yoga-oriented tops, ultra hip cropped swim tanks, perforated work out pants found in the brand’s signature breathable, “unstinkable” fabrics, and ever-fashionable, capsule collection of Derek Lam 10C Athleta. Pieces considered to represent athleisure are ever-present, meaning you will have less outfit changes in your day, making getting a quick sweat session in way more feasible, plus opening up the opportunity for more “out and about” occasions to wear your favorite Athleta garments!

April 17, 2015

Sneak Peek: Athleta for Fall 2015 Collection

by Julia DiNardo


	
			
			
			[Athleta's first lifestyle bra offering]

			
			[Wraps and gloves at Title Boxing Club]

			
			
			
			[Scuba/neoprene fabric hoodie]

			
			
			
			
			
			[Back of bra detailing]

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There’s lots to love from Athleta‘s fall 2015 collection, but the biggest news is the collaboration between Derek Lam 10 Crosby and the brand, which will span three seasons and will first appear in select stores on September 8th, 2015, and online on September 3rd, 2015. The lifestyle lineup will include two-in-one pieces, luxe leather jogging pants and shorts, cropped tops, dolman sleeved jackets, and asymmetrical tops. It’s functional, versatile, and very on point with Athleta’s function-meets-style mission. Unfortunately, images of the collection will be available at a later date, but I can assure you that it is GOOD, darn GOOD! Presented at Title Boxing Club in New York City, the rest of the Athleta pieces were just as covetable as the new collection, featuring new prints, fabrics, and styles that are sure to become classics (see my favorites via the slide show above).

Yoga, my favorite category (and activity!) has a lineup of great capri pants in dazzling prints, along with ultra-comfy tops and bras so that nothing feels out of place during your inversions and moving through your vinyasa. New to Athleta are lifestyle bras, wire-free and seamless, they provide great support with a bit of padding. The outerwear for fall is extremely strong, with eye-catching prints in puffer vests, modern jewel tones in rain jackets, and even a scuba-fabric hoodie/jacket hybrid option that is very on trend for the season. As always, there are plenty of options to move through your desired activity, be it high impact or athleisure, this fall with Athleta. If you’re in the mood to shop now, a bunch of beach-worthy items just hit the site, ranging from rash guards and one-pieces to ultra stylish mix and match two-pieces.

March 5, 2015

Athleta for Summer 2015

by Julia DiNardo

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Athleta showcases, in my opinion, one of the most colorful, pattern-rich collections to-date for summer 2015, which feels perfectly in line with the propensity for outdoor activities in the warmer months. The hypersonic print is a fresh take on tie-dye, while complimentary tops and sports bras come in a sophisticated neon palette. In recent seasons, the brand has broken away from built-in bras, which has enabled them to add wonderful detailing and ventilation options to bras and tops, visible mainly in the back, and functional for a variety of movements that will get your pulse going.

Swim is a strong category for the season, with super cute and functional bikinis, tankinis, and one-pieces alongside high performance pieces like swim capris and rashguards. And let’s not forget about those coverups! Athleta always has great options that transition perfectly into other occasions, with some favorites for the summer including the mesh pullover, kimmsa tunic, brilliance vest, and aspire ankle pant. See the slideshow above for my top picks from Athleta for summer 2015!

October 17, 2014

Fashion Pulse Flash: The Latest in Fashion, Bridal, & Activewear

by Julia DiNardo

I had taken a break from covering the bridal market due to how incredibly overwhelmed I had been with my own nuptials, but decided to come out of hibernation only for Bhldn! The Spring 2015 bridal trends certainly work in Grecian draping and embroidery to perfection, in a variety of styles that include strapless, caped, draped, cap-sleeved, and more. From vintage-inspired to decidedly modern, there are great well-curated options for every kind of bride, venue, and ambiance. Some of my favorite were the Catherine Deane gowns that Bhldn carries (look at the detailing on the back of this one!), but I also couldn’t resist some of the gorgeous accessories, ranging from delicate evening bags to heels, sashes, hair adornments, and a plethora of sparkly crystal jewelry.