September 24, 2009
by fashionpulse
Just as fashion weeks around the world are underway for the spring 2010 season, Microsoft Windows has launched five new fashion-related designer themes, so now you’re Windows phone can be just as chic as you are! The themes allow users to customize their mobile device to fit their personality and express their style, with the following themes available for all Windows Mobile 6.5 devices starting October 6th, and can be downloaded for free from Windows Marketplace for Mobile beginning the same day. For additional images of all the designer themes and information, visit the Windows Mobile team blog. These themes are so cool that I’m almost convinced to ditch the Blackberry..
- Diane von Furstenberg (on the Samsung Jack Windows phone)
- Isaac Mizrahi (on the HTC Touch Pro2 Windows phone)
- Rock & Republic (on the HTC Touch Pro 2 Windows phone)
- Vera Wang (the theme was hand drawn by Ms. Wang herself! On the HTC Touch Diamond2 Windows phone)
- Ron Arad (on the HTC Touch Pro2 Windows phone)
April 19, 2009
by fashionpulse
I recently heard about the Zappos Real Time Shoe Map , and thought I’d share this interestesting new tool that melds technology with fashion choices. The Zappos map tracks in real time items from Zappos.com are being purchased and from where via a pop up over the city with an image of the product purchased. Invasive? Not really. A helpful marketing tool? Possibly. Of course, if you like what you see, you can just click on the image and it’ll take you to the Zappos.com page so that you can buy it too. Of course there’s the occasional apparel item that pops up, but the site is primarily a footwear merchant. I watched the map for about 10 minutes, and it seemed that from the styles that it indicated there were a lot of 40-something, more suburban Moms buying shoes at the moment. Unfortunately, a lot of hideous white chunky sneakers were being purchased, along with some relatively dated mule and loafer styles. It’s definitely a cool concept, and I’d love to see other sites, like Nordstrom.com or Amazon.com adapt a similar mapping strategy.
-Julia DiNardo
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